llm-brand-monitor-mcp
MCP server (stdio) for LLM Brand Monitor — track how 350+ AI models mention your brand. 17 tools for Claude, ChatGPT, Gemini, Cursor, Windsurf and OpenClaw.
Documentation
LLM Brand Monitor MCP Server
MCP server for LLM Brand Monitor — a platform that tracks how AI models mention your brand.
Connect Claude, Cursor, Windsurf, or any MCP-compatible client to manage brand monitoring projects, run scans across 350+ LLMs, and analyze results — all through natural language.
Quick Start
Claude Desktop
Add to your `claude_desktop_config.json`:
{
"mcpServers": {
"lbm": {
"command": "npx",
"args": ["-y", "@serpstat/llm-brand-monitor-mcp"],
"env": {
"LBM_API_KEY": "lbm_your_key_here"
}
}
}
}Claude Code
claude mcp add lbm-mcp -e LBM_API_KEY=lbm_your_key_here -- npx -y @serpstat/llm-brand-monitor-mcpFrom Source
git clone https://github.com/SerpstatGlobal/llm-brand-monitor-mcp.git
cd llm-brand-monitor-mcp
npm install && npm run buildThen add to your MCP client config:
{
"mcpServers": {
"lbm": {
"command": "node",
"args": ["/path/to/llm-brand-monitor-mcp/dist/index.js"],
"env": {
"LBM_API_KEY": "lbm_your_key_here"
}
}
}
}MCP Inspector
LBM_API_KEY=lbm_your_key_here npx @modelcontextprotocol/inspector node dist/index.jsGetting an API Key
1. Sign up at llmbrandmonitor.com
2. Open your Profile page
3. Copy your API key (starts with `lbm_`)
Tools
17 tools across 4 categories:
Projects (7 tools)
| Tool | What it does |
|---|---|
| `lbm_list_projects` | List all brand monitoring projects |
| `lbm_get_project` | Get project details with prompts and models |
| `lbm_create_project` | Create a new project |
| `lbm_update_project` | Update project name, models, or monitoring settings |
| `lbm_archive_project` | Archive a project |
| `lbm_add_prompts` | Add monitoring prompts to a project |
| `lbm_delete_prompt` | Remove a prompt from a project |
Scans (3 tools)
| Tool | What it does |
|---|---|
| `lbm_run_scan` | Start a scan — sends prompts to LLMs and collects responses |
| `lbm_get_scan_status` | Check scan progress |
| `lbm_list_scans` | View scan history |
Results (5 tools)
| Tool | What it does |
|---|---|
| `lbm_list_results` | Browse monitoring results (brand mentions, status) |
| `lbm_get_transcript` | Read the full LLM response for a specific result |
| `lbm_list_competitors` | See which competitor brands LLMs mention |
| `lbm_list_links` | See which URLs and domains LLMs cite |
| `lbm_get_history` | Competitor mention trends over time |
Models & Usage (2 tools)
| Tool | What it does |
|---|---|
| `lbm_list_models` | List 350+ available LLM models |
| `lbm_get_usage` | Check credit balance and usage stats |
Typical Workflow
You: "What brand monitoring projects do I have?"
Claude: → lbm_list_projects
You: "Run a scan on the Serpstat project"
Claude: → lbm_run_scan (asks you to confirm — scans spend credits)
→ lbm_get_scan_status (polls until complete)
You: "Show me the results — which models mentioned my brand?"
Claude: → lbm_list_results
You: "What did GPT-5 say exactly?"
Claude: → lbm_get_transcript
You: "Who are my competitors according to AI models?"
Claude: → lbm_list_competitorsToken-Efficient Responses
All list tools return compact CSV by default instead of verbose JSON. This reduces token usage by 80–96%, keeping responses within context limits.
# Default (CSV) — 3-6 key columns
competitor,mentions,visibility_pct
Competitor A,178,72.4
Competitor B,105,42.7
# Full JSON — pass include_all_fields: true
{"data": [{"competitor_id": "...", "competitor_name": "Competitor A", ...}]}All list tools support `offset` and `limit` for pagination.
Configuration
| Variable | Required | Default | Description |
|---|---|---|---|
| `LBM_API_KEY` | Yes | — | API key from llmbrandmonitor.com |
| `LBM_API_BASE_URL` | No | `https://llmbrandmonitor.com/api/v1` | API base URL |
| `LOG_LEVEL` | No | `info` | `error`, `warn`, `info`, `debug` |
Error Handling
Errors include actionable hints for the LLM:
| Error | Hint |
|---|---|
| `INSUFFICIENT_CREDITS` | Check balance with `lbm_get_usage`. Top up at llmbrandmonitor.com/pricing |
| `RATE_LIMITED` | Wait a few seconds and retry |
| `NOT_FOUND` | Call `lbm_list_projects` to verify the ID exists |
| `UNAUTHORIZED` | API key is invalid — check `LBM_API_KEY` |
Development
npm install
npm run build # TypeScript → dist/
npm test # 126 testsAPI Documentation
Full REST API docs: llmbrandmonitor.com/api-docs
License
MIT
Frequently asked questions
What is llm-brand-monitor-mcp?
llm-brand-monitor-mcp is MCP server (stdio) for LLM Brand Monitor — track how 350+ AI models mention your brand. 17 tools for Claude, ChatGPT, Gemini, Cursor, Windsurf and OpenClaw.
How do I install llm-brand-monitor-mcp?
Open the GitHub repository and follow its README. Most MCP servers are added to your client's MCP config, then called by your agent.
Is llm-brand-monitor-mcp open source?
Yes — it is hosted on GitHub at https://github.com/SerpstatGlobal/llm-brand-monitor-mcp and has 1 stars.
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